So, you’ve decided to set up your own small business! Great news!
We want to help you get the best start you can, so we have put together our top tips on how to start out as self employed – have a look round this section for more information.
Whilst being your own boss can be a scary prospect and slightly risky, it’s really not as difficult as people make out. And don’t worry – you don’t have to have been born with some kind of entrepreneurial gene, anyone can be successful at being self employed. However, here’s a few tips to get you started:
Sounds like an obvious piece of advice? Well, you’d be surprised at the number of freelancer's and sole trader’s who walk round without a diary, business bank account or email address. You need to make yourself as available as possible to potential clients so make sure that you’re organised.
Stay small and keep your costs down
Make sure you don’t grow too quickly – keep your company lean and efficient and manage your time effectively. Don’t waste hours perfecting a website or pay vast amounts of money for CRM systems you don’t need. Focus on your clients and make sure you deliver what you promise – word of mouth is the most effective and cheapest way of marketing. If you really want to actively market your business, there are plenty of free ways. Have a look at our finding work pages for advice.
Don’t wait until you’ve got everything set up, get started right now. If you’re a freelance copywriter, get some emails out to local businesses asking if they need someone, start writing a blog to showcase your copywriting talents. If you don’t want to go into freelance work all-gins-blazing, work part time to test the water. Whatever industry you work in, get to work!
Find out who your customers are
Don’t try to sell to anyone and everyone, find out who your customers are and tell them about your freelance business. If you’re trying to market your business, pick your target and put messages in front of them that they’ll respond to. For example, if you’re a plumber, target your local area – friends and family who might be interested. Put on some seminars in the local town hall and offer free advice. If those people ever need a plumber, you can be sure they’ll come to you first.
Just because you’re starting a business on your own doesn’t mean you have to go all serious and formal. You need to make sure potential clients feel comfortable speaking to you so make your company friendly and approachable.
Setting up as a Sole Trader, Freelancer or Small Business Infographic
We have presented all of the key points associated with setting up on your own in an easy to read inforgraphic. Please click on the image below to find out the main reasons to be self employed, the processes you need to complete to incorporate your business and much more.
If you’re thinking of setting up as a sole trader, make sure you speak to an accountant. The way you pay tax will change and you need to make sure you’re organised. If you’d like to speak to Easy Accountancy, pleas call us on 0500 234111 / 01442 275767 or email firstname.lastname@example.org.